Bwin and Party Poker Merging – What Does it Mean for You?

The latest buzz coming out of the online gaming world is that two industry goliaths are set to merge. Both Party Gaming and Bwin have come out with a joint statement alluding to the terms and conditions of this merger. The truth of the matter is that these companies are titans in their own right and a merger would allow them to combine expertise, innovation and other resources for the betterment of online gaming for players the world over. A super-merger of these proportions would see Party Gaming and Bwin taking a greater slice of the online gaming market and certainly put them in pole position as one of the world’s biggest and most successful merger entities. The rumours themselves have been going on for quite some time. The estimated net worth of the new super-company is set to be around $4 billion. The result of the merger deal will seal a dominant and all-pervasive mega-company able to rule the lucrative European market.

What can Players expect from this Merger Agreement?

The hope is that the unified front created by the merger will position this super-gaming enterprise well for the time a regulated gaming market comes into being in the USA. This is to say that bingo, poker, casino and sports punting will be well within the sites of this mega-entity. And with so much more bargaining power, its ability to act as a lobbying power will greatly increase. And players stand to benefit from greater freedoms in this regard. Party Poker remains the leading power player in the online poker market. This was especially true prior to the UIGEA restriction in the USA. And for sports betting enthusiasts, it’s Bwin that rules the roost. Together these two major players will provide enough gaming firepower to cover a massive sector of the market. Naturally it’s the players who will benefit most from this business deal. In an exciting development, the Chief Executive Officers of each of the companies will become Co-CEOs. This will allow for a BOD (Board of Directors) comprised of 50% Party Gaming and 50% Bwin directorship. This infusion of knowledge – a combination of the brains trust of both enterprises – will inspire creativity, financial dominance and ingenuity. In terms of actual share ownership, it is estimated that Party Gaming shareholders will own 48.36% & Bwin shareholders 51.64%. The new super-company will then be listed on the LSE (London Stock Exchange).

Big Changes Sit Well with Players and Investors

The power players of the gaming world – PartyGaming CEO Jim Ryan and bwin CEO Norbert Teufelberger – are thrilled with the opportunities this merger is creating. Not only will players benefit from innovative gaming platforms and cutting-edge software, but they’ll also dominate the gaming world. This is true in games like bingo, poker, casino and sports betting. Greater firepower will provide players with more entertainment. This quality-for-money approach is sure to win over the crowds as expansionary moves take place. The financial situation of both companies is sound and there is excess reserve capacity to charter new territory together in search of the ultimate online gaming experience. In terms of strategic, financial and operational capacity, the merger is like manna from heaven. The positive changes set to take place will change the gaming landscape forever.